OODA is the famous fast-paced decision-making model that emphasizes out-thinking your adversaries. First captured by Colonel John Boyd to articulate fighter pilot success models, it has been applied to international business, cyber security and just about any competitive environment.
Applying OODA methodologies to your business can help accelerate your products to market and help you beat the competition. This is especially important in the age of ubiquitous computing we all find ourselves in.
OODA is also the name of a new consultancy designed to optimize your actions.
The consultancy OODA helps clients identify, manage, and respond to global risks and uncertainties while exploring emerging opportunities and developing robust and adaptive strategies for the future.
OODA is comprised of a unique team of international experts lead by co-founders Matt Devost and Bob Gourley. Matt and Bob have been collaborating for two decades on advanced technology, intelligence, and security issues. Our team is capable of providing advanced intelligence and analysis, strategy and planning support, investment and due diligence, risk and threat management, training, decision support, crisis response, and security services to global corporations and governments.
For more see: OODA.com